What do you do when you, as the owner of a watch company, have a thing for square watches? That’s correct: you create a square watch. That, in a nutshell, is the origin story behind the Patek Philippe Cubitus. The launch of the first all-new product line in 25 years was a significant moment not…

Straum’s recent release of the Micro-Adjust Clasp for its bracelets is a godsend. It’s the accessory I knew I needed but perhaps not quite how much. As a proud owner of a Jan Mayen Fratello Limited Edition, I was excited to see how this upgrade would enhance the watch’s overall experience. Spoiler alert: it does…

In this latest edition of Fratelli Stories, Fratello reader Dan speaks about the three most special watches in his extensive collection — a Citizen, Seiko, and Edox. These three watches help connect him to warm memories of his two grandfathers. One of the best elements of this hobby has to be the people. I don’t…

For late 2024, Citizen of Japan has released a new collection of technology-focused wristwatches that are easy to miss if you aren’t paying close attention. I was immediately intrigued by the Citizen Promaster Land with the U822 module when I saw early pictures of it. Citizen had been working on a new mid-range analog-digital (ana-digi)…

We know you’re probably reading this in your pajamas like you should on a Sunday morning. However, imagine you have an invitation to a more formal party during the coming Christmas holidays. Of course, you have to decide which watch you will wear. So, what if you had to choose between the Echo/Neutra Rivanera or…

Impossible n’est pas français. As Napoleon Bonaparte famously said, “impossible” is not a word that exists in the French language. For Bohen watches, the lofty goal was to develop a luxury dive watch in collaboration with professional military and civilian divers that would satisfy their demands yet stay slim and ergonomic on the wrist and…

I first saw the new Nivada F77 Black Ceramic during this year’s Geneva Watch Days. It must have been one of the earliest prototypes, if not the first, and it took me a while to understand. Let me explain. A ceramic watch looks like a PVD/DLC-coated piece to the naked eye. That is until you…

For much of its history, Casio’s MR-G collection of high-end G-Shocks has remained highly niche, sold to special enthusiasts who were willing to pay a bit more for “the” durable timepiece, who want something with more traditional materials such as metal (versus plastic and resins). More recently, Casio has become emboldened in its higher-end products…