Category Archives: News

Hands-On: Citizen Promaster Tough Super Titanium Watch

One of my all-time favorite Citizen models is the Promaster Tough, which is essentially an overbuilt field watch that is designed for maximum durability. Originally introduced in 1999 and famously worn by the British woodsman and television host Ray Mears, the Citizen Promaster Tough has existed in the form of a number of different models…

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The OAK Collection Comes Up For Auction: Is The Unique Patek Philippe Nautilus Quartz Watch Also Up For Grabs?

In May 2022, 168 pieces of the over-600-strong OAK Collection — a bewildering, one-of-a-kind collection that reflects French businessman Patrick Getreide’s 40-year horological passion — were presented for all to see at the British Design Museum in London. It was quite the event with around 700 watch business VIPs, fellow collectors, and press coming in…

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Watch Review: Elka X Series X01 With Neo-Vintage Style

Elka Watch is a relatively new watch brand (first discussed on aBlogtoWatch as part of a product collaboration with Ace Jewelers) founded by an accomplished watch industry designer who spent over 20 years at the Swatch Group. Hakim El Kadiri created a fun vintage-style brand that I believe is both an actual revived Swiss watch…

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IWC Opens Newly Redesigned Flagship Watch Boutique On Rodeo Drive

Sponsored post presented on aBlogtoWatch for advertiser IWC Schaffhausen has officially reopened its flagship boutique on the iconic Rodeo Drive in Beverly Hills, California. From the full-height façade to the smallest details inside, the boutique has undergone a complete renovation with a loft-inspired style. The boutique invites visitors and clients alike to explore the IWC…

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