Category Archives: News

Hands-On Debut: Serica Ref. 1174 Parade Dress Watch 

Since its launch in 2019, the French microbrand Serica has garnered a strong reputation within enthusiast circles by producing well-crafted tool watches with a distinctly minimalist aesthetic. Therefore, when I first heard that Serica was making a dress watch, I immediately wondered how the brand’s stark and utilitarian design language might be adapted to a…

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