Category Archives: News

Introducing: The 2025 Longines Spirit Zulu Time 1925 — Celebrating A Century Of Dual-Time Longines Watches

The 2025 Longines Spirit Zulu Time 1925 marks the 100th anniversary of the Swiss brand’s world-first dual-time wristwatch. You can’t say the rectangular timepiece from 1925 served as an inspiration from a design perspective, but it did in spirit (sorry about that). By adding a rose-gold-capped bezel insert with engraved numbers and indexes, the look…

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Hands-On Debut: Longines Spirit Zulu Time 1925 Watch

Among its numerous innovations over the years, Longines holds the distinction of creating the first-ever GMT wristwatch. The original square-cased Zulu Time was launched in 1925, and as the brand celebrates a century of wrist-mounted GMTs, it turns its attention to the stylish, modern Spirit Zulu Time family. Rather than an elaborate period-correct revival of…

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Auctions: F.P. Journe Reveals Why He Paid More Than $6 Million For A Breguet Clock He Designed – To Showcase In His Upcoming Museum

François-Paul Journe would not be denied. Several other bidders were willing to pay millions for the Breguet Pendule Sympathique No. 1 at the Phillips auction in Geneva this month. But it’s unlikely they knew the 18-karat-yellow gold clock and its companion wristwatch quite as well as Journe. It was, after all, the sexagenarian Frenchman and…

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