For a long time, Zenith kept us guessing about what its celebratory 160th-anniversary release would be. But if you know something about Zenith, the social media posts hinted at something special related to the brand’s rich history in observatory chronometer competitions. With the release of the Zenith G.F.J., the watchmaker from Le Locle brings its…

The Tudor Pelagos was one of the first watches I added to my collection, and it quickly became a go-to for its robust feel and no-nonsense design. It’s the kind of watch you reach for when you want something with real presence on the wrist—something that feels built for purpose. With the introduction of the…

Do you often find yourself in unsolvable horological debates? Do you fail to argue your point about which watches are the greatest of all time with words alone? Overwhelmed with frustration because others don’t share your fashion taste? It’s time for a new solution. The wristwatch collecting hobby evokes powerful, even violent emotions. When your…

Those fat-shaming Swiss at Bulgari are at it again, breaking records for thinnest watch, and frankly, I’m tired of it. Enormous, thick boy watches get no love. All brands want to do is out-thin each other, while the chunky watches get hate everywhere. We need to do something about it, surely, but in the meantime,…

With 2025 being the Year of the Snake, it’s no surprise that Bulgari is making the most of the moment with a fresh wave of its famed serpent-theme watch. Hot on the heels of the recently released automatic Serpenti comes the new Bulgari Serpenti Aeterna watch collection, slithering onto the scene at Watches & Wonders…

This week for Watches and Wonders 2025, Armin Strom released the new One Week Titanium Skeleton (TI25-OW.75). The Armin Strom One Week Titanium Skeleton is exactly that—a mechanical marvel that manages to be both technically impressive and incredibly wearable. With a fully skeletonized movement housed in a Grade 5 titanium case, this is Armin Strom…

I think many true Roger Dubuis fans have been waiting for this one for some time now. When Roger Dubuis started his brand, the first watch he produced was a bi-retrograde perpetual calendar. Can you imagine introducing a new brand with a complication that had never been seen? What a flex. While the modern incarnation…

‘Twas the night before April Fools’ Day, and all through the web, Not a writer was stirring, not even a Kev. Our laptops were placed by our desks with great care, In hopes that new Tudors soon would be there. When suddenly, the website refreshed in a flash (actually, not really…), We clicked through the…