At the helm of LV Watches for a short time, Arnault is already making waves. Just wait until you see his collection.

What if watch enthusiasts were the primary target audience? My previous article on rising prices ruffled some feathers. Almost all traditional watch brands seem to be chasing ever-higher segments. And from the stream of comments from you, Fratelli, we could see that the watch enthusiast community does not wildly appreciate it. It raised a question […]

Visit Could These Brands Conquer Watch Enthusiasts’ Hearts With A Slightly Different Approach? to read the full article.

This week on the Superlative podcast, our host and aBlogtoWatch Founder Ariel Adams is joined by the founder of Strayer Watches, Ola Stray. To start the show, Ariel gives our guest some praise for his career and what he has created with Strayer Watches. Ola gives us a bit of background on what he made and […]

The post SUPERLATIVE: The Tool Came First, The Watch Came Second, With Ola Stray Of Strayer Watches appeared first on aBlogtoWatch.

We’ve had our fair share of hoop-related stories on the site, time to bring a few of them back.

This year for the 2023 edition of the World Presentation of Haute Horology (better known simply as WPHH 2023), Franck Muller unveiled an entire shedload of new watches. If I am being completely honest, there are so many new Frank Muller models that it hardly makes sense to attempt to count all of them, although […]

The post 5 Standout New Franck Muller Watches From WPHH 2023 appeared first on aBlogtoWatch.

I bet it would be a hit if Tissot decided to relaunch these jet-turbine-like Visodate desk clocks. Dear Tissot, you’re welcome. When Nacho texted me the other day to ask for an idea for this column, I didn’t feel like I wanted to see another watch re-edition. I don’t want to say I am fed […]

Visit Dear Tissot, Bring Back The Jet-Turbine-Inspired Visodate Desk Clock to read the full article.

These next classes will be hosted by Chopard and ISSIMI.

It’s no secret that I am a big fan of Isotope’s Hydrium series. So whenever the brand releases a new addition to it, I am all eyes and ears. For the new Hydrium, Isotope owner José Miranda has a special trick up his sleeve. He combines the futuristic aesthetic of the Hydrium series with a […]

Visit Isotope Introduces The Spectacular Hydrium NASA to read the full article.